Enhancing Online Presence and Boosting Sales of Home Decor Company in Bangalore.

Paid Search, Paid Social, SEO, Social Media, Web Design

Enhancing Online Presence and Boosting Sales of Home Decor Company in Bangalore.

In the competitive home decor industry of India, a Bangalore company sought to distinguish itself by enhancing its online presence and customer engagement. The goal was to increase brand visibility, attract more customers, and ultimately boost sales. The company, specializing in home decoration and interior design, aimed to attract customers seeking to beautify their homes. […]

Challenges:

01 Market Saturation: The company faced stiff competition from established home decor brands in India. 02 Digital Presence: Their online visibility was limited, resulting in low website traffic and engagement. 03 Conversion Rate: Despite having a visually appealing product range, the company struggled to convert website visitors into customers.

Services:

Paid Search, Paid Social, SEO, Social Media, Web Design

Outcomes:

Website Traffic: Experienced a 80% increase in organic traffic within six months of implementing SEO strategies. Sales: Reported a 35% increase in online sales, attributed to improved website visibility and targeted advertising campaigns. Engagement: Social media engagement rates surged by 50%, with a notable increase in followers and interactions on platforms like Instagram and Facebook. Enhanced Brand Visibility: The targeted advertising campaigns resulted in a 50% boost in brand recognition, with many customers citing the ads as their first point of contact with the company.

How we did it:

Website Redesign User Experience (UX): Focused on creating an intuitive and engaging website layout. Content: Emphasized high-quality images and a cohesive color scheme to reflect the brand’s aesthetic. Visual Appeal: Developed compelling content that highlighted the uniqueness of their products and services. Search Engine Optimization (SEO) Keyword Research: Identified high-traffic keywords related to home decor to improve search engine rankings. Off-Page Optimization: Optimized website content, meta tags, and URLs for better visibility. On-Page Optimization: Engaged in link-building activities to enhance the website’s authority and credibility. Social Media Marketing Brand Storytelling: Utilized platforms like Instagram and Pinterest to showcase their products and share customer testimonials. Engagement: Encouraged user interaction through contests, polls, and home decor DIY tips and trends related to home decor. Paid Advertising Google Ads: Implemented targeted search ads to attract potential customers actively looking for home decor solutions. Facebook Ads: Utilized demographic and interest-based targeting to reach a relevant audience.

Amazing service and support, always a fast response time, will definitely use them again!

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